The Extraordinary Advantage



You've arrived to the next level. Welcome to
William Pitt - Julia B. Fee Sotheby's International Realty.

At our core, we are an organization that believes everyone deserves the exceptional.

This means we welcome being different and honor our unique strengths by working to help you make the most of them. Being who you are is one of the greatest privileges in life.

We are obsessed with creating an extraordinary experience for everyone involved in the transaction by empowering our agents with the most revolutionary marketing and technology tools to better serve their clients.

We treat our agents and employees as we would our own family members because you deserve to feel truly at home with us. We invite healthy discord, we challenge each other to be better versions of ourselves and we celebrate our triumphs as a team .

Together, we are capable of achieving exceptional success for ourselves, our families and the communities we serve.

Doing more is our distinction.



At Sotheby's International Realty, your possibilities are endless.

45 years ago, the world-renowned Sotheby’s auction house expanded into the realm of luxury real estate and Sotheby’s International Realty was born. In that time, we’ve taken great care to ensure our real estate brand conveys a story to our marketplace that’s as strong locally as it is globally.

It’s working.

We hear from our agents how their clients react when they tell them they’ve joined the Sotheby’s International Realty network. Their clients get a story and a positive impression about them before they ever sit down for coffee or tour a home together.

That’s by design.

We’ve created a brand with meaning and power behind it. One that complements the strengths of our agents, helps them get a foot in the door in some cases, or close a contract in others.

When your name appears on a Sotheby’s International Realty sign you create a signal in your marketplace about the type of agent you are — ambitious, accomplished, high-quality.

That’s the job of a brand. It’s why we protect ours so diligently. Why we are selective. And part of the benefit of your affiliation with us.

True Connections.
Unrivaled Access.


The Sotheby's International Realty network is an exclusive association of distinguished residential brokerage companies throughout the world. Our network alone generates more than $2.25 billion in referral sales volume annually. 

Brokerage Offices

1,000 brokerage offices, all leaders in their respective markets. With offices in 72 countries worldwide, we're local everywhere, allowing us to walk alongside our clients at every stage of the journey. 

Global Real Estate Marketing Hubs

Strategic locations in London, Hong Kong and Miami service clients by coordinating operations and events. 

Sotheby’s Auction Locations

Sotheby’s has a global network of 80 offices in 40 countries, presents auctions in 9 sales rooms around the world, and has private sales galleries in New York, Hong Kong and London.

1,000

23K

72

Offices

Agents

Countries


We are the vanguard of marketing prestige property.

A recognized Brand to elevate your own.

Our team of elite agents benefit from an in-house team of marketing experts from our Corporate creatives to your very own local marketing specialists allowing you to elevate your brand to a whole new level and giving you the resources to create a comprehensive and customized plan for the homes you represent that takes into consideration today's leading marketing avenues: digital, social, public relations, print and search. Our expert team of marketing professionals are ready to offer assistance and insight, and an array of tools and resources that only we can tap into.

Presentation 360°

Showcase your client’s home to buyers worldwide using Listing 360°, our exclusive marketing suite. Centered around a digital, interactive listing brochure, Listing 360° combines all of the listing-related content for a home into one elegant magazine with automated social media assets and a custom QR code driving prospective buyers from virtually anywhere.

Preview a sampling of our digital magazines

Exclusive Property Sites

We beautifully present each of our listings in stunning detail with its own exclusive website, each with its own custom URL. Showcasing everything from high-quality photography to videos, virtual tours and floor plans, every site is dedicated to highlighting what makes each property unique. The property website serves as an invaluable resource to prospective purchasers, who are driven directly to the page through targeted marketing campaigns. 

Preview a sample of our Exclusive Property Sites

Matchless Media Plan

Our plan comprises exclusive avenues of exposure through the world’s most respected media powerhouses, including several industry-first partnerships that allow our brand to successfully connect with a global audience of qualified real estate consumers. 

The New York Times // The Wall Street Journal // Nikkei // Mansion Global Architectural Digest // AD Mexico // Expansion // Bloomberg // dwell
FT.com // LuxuryEstate // House24 // ImmoScout24 // JamesEdition Juwai // Nikkei // Apple TV

Global Distribution 

With over 90% of buyers searching for homes online, we distribute our properties with high-resolution photography to the most significant media companies and real estate-focused websites in the world.

Discover how our properties stand out online:

SothebysRealty.com // The Wall Street Journal // Nikkei // Mansion Global Expansión // Z-Property // Country Life // Bloomberg // House24
FT.com // LuxuryEstate // Juwai // Market Watch // JamesEdition HomeFinder // Realtor.com // Zillow

Video Production

We take how your home is presented online very seriously and were among the first to market high-resolution photography on all of our listings through a manual enhancement process. Our team of marketing specialists go above the MLS process and supplement each and every one of our listings with high-resolution photography, customized property descriptions, supplemental marketing content such as video, drone shots or 3D tours.



Social Advertising

We harness the power of Facebook—the #1 source of referral traffic to our website—and Instagram for their unique ability to reach specific audiences based on demographics. Creating highly targeted ads with our own custom advertising platforms including Lumentus Social and Boost by HomeSpotter, we make social media marketing a simple and effective tool for all our agents.

View a sample Facebook ad
View a sample Boost by Homespotter ad

Email Marketing

Our Email Marketing platform helps you build and deploy beautiful, professional and mobile responsive emails in minutes. With our partner, ActivePipe, you can build emails​ ​which keep you front of mind by delivering automated customer journeys. ​Nurture your contacts and build trust so you are the first person they call when the time comes to buy or sell their next home.

Agent Branding

Our team of seasoned graphic designers and creative experts can assist with creating a brand for you and your team. That brand will then carry through to your other marketing materials. 

Your custom branding will be available to be used throughout our marketing platforms:
- Print and Direct Mail
- Social Media
- Customized Agent Brochures
- Stationery
- and much more

First Class Photography

We take how your home is presented online very seriously and were among the first to market high-resolution photography on all of our listings through a concierge enhancement process. Our team of marketing specialists go above the MLS process and supplement each and every one of our listings with high-resolution photography, customized property descriptions, supplemental marketing content such as video, drone shots or 3D tours.


Public Relations


The resources you need to make you stand out.

Our in-house Public Relations and Content team works to secure editorial coverage for our listings in key media outlets across the globe. Headed up by seasoned PR expert, Andrew Wood, our PR team is dedicated to achieving far-reaching exposure for our properties, agents and company in respected print and online publications locally, nationally and internationally.

From prominent publications in the areas we serve like Connecticut Cottages & Gardens and Westchester Magazine, to respected national news sources such as The Wall Street Journal and The New York Times, to international outlets including The Sunday Times and Financial Times, the press we achieve creates tremendous value for our listings and company.

A sampling of our PR teams numerous achievements

Press Room, January 2021

Press Room, December 2020

Press Room, November 2020


Learn more about our Public Relations team and Andrew Wood by clicking here


When a property is marketed through the Sotheby’s International Realty network it immediately begins a journey to achieve worldwide exposure.


“By partnering with Sotheby's International Realty, I've been able to elevate my brand and business in a way I never thought possible. The resources, support and knowledge is unlike any real estate company I've experienced. ” — Anthony Lando

Unmatched service tailored through
cutting edge technology.


Innovation is in our DNA.

We've has been at the forefront of technology and innovation since the very beginning. We pride ourselves on being digital trendsetters not only in the markets we serve but throughout the real estate industry. Powered by a relentless entrepreneurial spirit, our team of technology experts have delivered resources that are both groundbreaking and easy to use while also having been awarded numerous national website and digital accolades.

Combined with the powerful resources of a leading global brand, our approach to technology is simple – only create what we know works for our agents and elevates their ability to service their clients.

Sometimes it’s the little things that make a big difference where tech is concerned, which is why we've made sure our technology is fully integrated and accessible with one password. That means you get a single-sign-on experience, and your data appears everywhere it needs to be after you enter it once.

Presentation 360°

Deliver CMAs virtually with interactive data sets and industry leading pricing tools.

  • Clients may review these digital CMAs at future dates with automatically updated data.
  • A simplified creation process: No more downloading and uploading data.
  • Completely mobile friendly: With the ability to both create and present from a phone or tablet.
  • And of course, a gorgeous new printable CMA option, featuring custom brand and marketing pages.

SothebysRealty.com

Among the most highly trafficked residential real estate websites delivering a beautiful and compelling presentation to an average of 3.1 million unique visitors per month. Visitors can search more than 50,000 Sotheby's International Realty listings globally and hundreds of thousands of listings nationwide.

Sotheby's International Realty listings always featured first.
• Full-screen videos, photos and 3D virtual tours
• Seamless presentation across desktop, mobile and tablet
• International features including 18 languages and dialects and price conversion to over 50 currencies

Our Regional Website

Offering an incredible user experience, our website features full-screen, high-definition property and community videos, robust content on every listing page, 3D virtual tours built seamlessly into property detail pages, site customization according to the user’s location, and the ability to custom tailor with personal preferences.

• Showcases more than 50,000 regional listings in three states
• Listings searchable by neighborhoods and school districts
• Optimized for all devices—desktop, tablet and mobile
• Detailed community information and local knowledge including comprehensive real estate market stats